The Coolest Cooler is turning into one of Kickstarter’s biggest disasters

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Coolest, the company behind a popular Kickstarter-funded cooler, is now selling its product for $499 on Amazon in an effort to raise enough money to continue producing new units. The news may frustrate Kickstarter backers, who were promised the product in February of this year. Coolest said today it now plans to deliver the last shipment of coolers to Kickstarter backers by April 2016.

In a video uploaded to YouTube, CEO Ryan Grepper said the Amazon sale is to “keep the lights on” and “make certain that every single backer’s Coolest can get made and shipped.” The problem lies in the cooler’s blending motor, which is made by a supplier that’s currently on strike, he said. Coolest has been unable to find a viable replacement.

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This post has already been read 204 times!