All advertisers can now offer app installs from directly inside mobile Twitter apps

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Companies looking to get Twitter users to install their apps will be happy to hear the social network launched today Mobile App Promotions globally. Mobile App Promotions allow companies to create tweets that can be used to install mobile apps. When clicked, the app installs and when it has completed the install, the window pop ups to launch the app. If the app is already on your device, you will be prompted to open the app. The ads can be targeted with keywords, interests, TV targeting, gender, location, language and mobile device. Plus the ads come with conversion tracking. For users, it’s…

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